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| Nintendo talks about the future. | |
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| Tweet Topic Started: Jan 30 2014, 02:00 PM (170 Views) | |
Cee Jay Haych
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Jan 30 2014, 02:00 PM Post #1 |
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"I didn't use the whole thing ...."
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Following a tough couple of weeks, Nitnendo CEO Satoru Iwata met with investors today for his Corporate Management Policy Briefing, which spelled out the company's goals for Wii U, 3DS, smartphones, NNIDs and even never-before-seen technology currently in the works. As you might expect, it wasn't exactly brief. Unlike most of the announcements that followed, this wasn't the subject of a long explanation: "Obviously, under the current situation where the company has to report an operating loss, simply executing a price reduction as a way to defuse the situation is not an option." Simple as that. Instead of simply cutting the price of the console, Mr. Iwata made it clear that the company's biggest short-term goal is to help make people understand the Wii U GamePad, and then create games that only it could play: "we have not been able to offer a decisive software title that enriches the user's gameplay experience when playing alone with the GamePad. This will be one of the top priorities of Mr. Miyamoto's software development department this year." Other goals include using the GamePad's NFC features - which will be fully revealed at E3 this year - starting a GamePad-only DS Virtual Console store, implementing a quick-start menu that boots the Wii U straight into a game (cutting your time waiting for menus to load), and announcing the release of big games such as Mario Kart 8 - which was dated for May. While Iwata made very clear, again, that Nintendo would not simply port its games to smart devices, the company clearly has big plans in the arena they've traditionally stayed out of. Announcing that Nintendo would create a "small, select team of developers" to work on creating "something truly valuable that is unique to Nintendo", Iwata revealed that a Nintendo app of some sort will be released this year: "I have not given any restrictions to the development team, even not ruling out the possibility of making games or using our game characters. However, if you report that we will release Mario on smart devices, it would be a completely misleading statement. It is our intention to release some application on smart devices this year that is capable of attracting consumer attention and communicating the value of our entertainment offerings" But that isn't the extent of the company's plans outside of their own hardware... Iwata made a great deal of the importance of NNIDs, and how they could become the platform for relationships between Nintendo and their customers. The company plans to make NNID your account across all future Nintendo platforms - including smart devices. Iwata said: "The environment in which our users can download paid software is one example of where we should aim to make more off-device improvements than on-device ones", implying that some form of eShop would make it to your phone. Most interesting is how Iwata sees online sales as a way to experiment with how people buy games. Talking about the traditional £40 price point of games, Iwata explained that selling online meant Nintendo could "establish a new sales mechanism that will be beneficial to both consumers and software creators by encouraging our consumers to play more titles and increasing a platform's active use ratio without largely increasing our consumers' expenditures." This would be done by making games cheaper as you bought more of them, or discounting games when you invite your friends to buy them too. While it's not a fixed strategy, Iwata explained that "we would like to start experimenting with Wii U at an early stage." Nintendo's famously protective of its characters, but it looks as though they might relax their policy a little in the coming years. Iwata announced that "we aim to increase consumer exposure to Nintendo characters by making them appear in places other than on video game platforms." Giving Nintendo's recent move to allow character merchandise to be sold in the US as an example, Iwata explained that "we will be flexible about forming licensing relationships in areas we did not license in the past, such as digital fields, provided we are not in direct competition and we can form win-win relationships." The least expected part of the speech was its final part, in which Iwata announced: "We will attempt to establish a new platform business with which we can leverage our strengths, but which is independent from our video game platform business." This will take the form of non-wearable technology that helps improve the user's health, "providing preventive measures which would require us to enable people to monitor their health and offer them appropriate propositions." We don't know exactly what form this will take yet, but Nintendo plan to eventually have it interacting with their games, and will announce more later this year. |
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| Fenroar | Jan 30 2014, 03:31 PM Post #2 |
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Perfectionist
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Also, DS Virtual Console is confirmed for Wii U too btw last night. Right now, I view the Wii U as to what happened with Sony and the PlayStation 3 back when it was first released. Both released new systems but are rather complicated and didn't exactly offer much aid for third party companies, both developing nasty and cocky egos. However, the PS3 has definitely turned around after a while, ended up becoming the best system of the last generation in my opinion. It appears Nintendo is experiencing the same situation but judging from last night, they realize it's time to turn it around and I hope that means they'll help third party support with the GamePad and also help advertise the games. If I recall correctly, the Wonderful 101 hardly got any help from Nintendo in advertising. Regardless, Nintendo is taking this seriously and I'm looking forward to what they're going to do. I also like how Nintendo basically said a big "fudge you" to companies telling them to go mobile and release Mario games on there. I do not want mobile gaming to be our future. Judging from what he stated, it sounds like he'll integrate Miiverse and eShop and stuff with mobile but nothing more than that. Nintendo is also getting with the times, having NNIDs linked to an account, not with your system. Say all you want but seriously, Nintendo understands that they're going to have to change things up. Iwata actually cut his salary by half for the next five months as atonement for the down year Nintendo had. Now when was the last time a CEO of a Western corporation cut his own salary as an apology for his company's performance? Nobody. Iwata and Nintendo earns my respect for this. Nintendo suffers and Iwata chooses to suffer with it as a show of good faith. I believe in Nintendo and I still plan on getting a Wii U soon. So I'm looking forward to their plans. And to clarify because I have a feeling somebody will misinterpret this as "Nintendo is on the very edge of doom!", Nintendo has tons of money still. As in, so much that even if the Wii U was to fail, they would still be safe for years. Not to mention they been in worse situations (Virtual Boy for example) before. |
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| InvivnI | Jan 30 2014, 03:53 PM Post #3 |
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Angel Island Act 2
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Thanks for the big convincing wall of text.
Edited by InvivnI, Jan 30 2014, 03:55 PM.
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Cee Jay Haych
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Jan 30 2014, 03:57 PM Post #4 |
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"I didn't use the whole thing ...."
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If you have nothing to add to the conversation then please refrain from posting anything at all. |
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Neo Metallix |
Jan 30 2014, 11:15 PM Post #5 |
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~Doomsday Overlord~
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Except the PS3 never sold was poorly as the Wii U is now and was double the price. That said, I wouldn't worry about them. They can turn it around like they did the 3DS. I don't think they'll have a wild success like the Wii but I could see them selling 40 million units by the end of its life. It did just have its best month ever in the U.S. for December. Edited by Neo Metallix, Jan 30 2014, 11:16 PM.
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![]() ![]() ![]() Puncture the Porcupine, my fancharacter! | |
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| VlaDDrakkeN | Jan 31 2014, 01:37 AM Post #6 |
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The Jester
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Why DS and not GBA? That seems like the obvious first step. I also heard of this. http://playeressence.com/nintendo-is-planning-to-utilize-their-abundance-of-character-ip-more-actively-says-iwata-san/ I hope its true. Would be nice to see some activity. I know the Star Fox series has been really inactive lately. |
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Cee Jay Haych
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Jan 31 2014, 03:20 AM Post #7 |
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"I didn't use the whole thing ...."
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They are looking to incorporate the Gamepad more then they have done so far, so in that respect the DS is a perfect fit. |
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| VlaDDrakkeN | Jan 31 2014, 11:50 PM Post #8 |
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The Jester
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Seems logical. But honestly, I'm still hoping for at least GBA games on the Nintendo store of the 3ds. Seriously, there are games I would love to play again. Hell Id pay for a GBA port of FF6 for 3ds. Otherwise I'll just have to buy a SP and play what Advance games I have. |
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